Brand and digital strategy executive. Ex-Monster Energy, Guess. Co-founder of two digital companies within global agencies.
Episode 2: Designing Your Digital Team Before we dive in, I have a quick update: there will be no newsletter next week. Yours truly will be enjoying some family time in upstate New York on the shores of Chautauqua Lake. I have a Hype Cycle in the queue for next
Greetings, digital managers, marketing mavericks, and the occasional bewildered intern who clicked the wrong link! Welcome to the inaugural edition of “Get In Gear,” your soon-to-be favorite newsletter (yes, I’m aiming high) dedicated to helping you, the aspiring or newly minted digital leader, turn your brilliant marketing ideas into
I’m fascinated by the mysteries of the universe. This evening I took my daughter to her music class. I enjoy it because music is such a passion of mine. It provides me with an opportunity to influence her taste. After all, a person can only listen to Taylor Swift
🎵 🎧 🎸 Music has always been my foremost passion. As an elementary student, I was drawn to the arts (might’ve had something to with my natural ability to draw and my natural disdain for numbers). For a period of time I played the saxophone, experimented with my brother’s violin, toyed
I’ve been hooked on Apple’s new TV+ series, Dark Matter. As usual, the book is better, but so far, the series does an impressive job of adapting the story. The basic premise is that a physicist is abducted by a version of himself from an alternate reality, where
Three Things, My Thoughts. Some topics from this week — with my own 🔥 (or 🥶) takes: OpenAI and ‘Her’ Spat The tech company got into a very public and awkward spat with Scarlett Johansson last week. There’s a great behind-the-scenes roll-up on how this all appears to have gone down by
We’ll begin this week’s edition with a video. I agree with Lord Tyrion. Stories are incredibly powerful. It’s not the idea that wins, it’s the narrative that cloaks the idea. The context that relates it to someone else. The vessel in which the idea is conveyed
I identify as a ‘comic book nerd’ by way of Saturday morning cartoons. It started with Transformers and G.I. Joe, then it graduated to X-Men and Batman: The Animated Series. I can’t tell you how excited I’ve been watching X-Men ’97, btw (it’s 😜😱🤯). I knowone I
My wife and I decided to sell our house during COVID. It was April 2021, and we realized that living in a three-bedroom house with two kids while we both worked from home was not a great setup. We got lucky with our timing, secured an insanely-low interest rate and
Your time is a precious resource. Treat it as such. The concept of time is wild. As I approach the midpoint of my life, I find myself dwelling on it more often. Our lives can feel like they move in different directions, but time only moves forward. It is unyielding.
We’re almost there. Not quite… but almost. I love to read to my kids. My oldest daughter is six years old and reading chapter books (🤯!!!), and she’s just now starting to accelerate her comprehension. A favorite memory is my mother-in-law reading Aesop’s Fables to her during one
A quick note: I’m shifting the Hype Cycle volumes to a monthly cadence. I want to devote more time to a weekly deep dive on a single topic, and I want to allow for more stuff to percolate throughout a month to make this series even better. So there
What’s that saying about trees and forests, again? After a bit of a lag, the US Congress seems intent on attempting to move forward with a proposed ban of TikTok. It appears the plan will be to tuck it in with other controversial legislation, perhaps even this weekend. If
I apologize for this edition coming so late… a camping trip with my oldest child took precedence. As a bonus, I added a bit more. Three Things, My Thoughts. Some topics from this week - with my own 🔥 (or 🥶) takes: AI Enters the Great Data Debate Two things were inevitable
A lot of brands are getting influencer and creator partnerships wrong. Humans are tribal creatures. We crave relationships. It’s how we make sense of the world. This has been true since we were barely walking upright and finger-painting in caves. Within relationships, there are dynamics. Some relationships are critical,
Weekly musings on culture, media and more. Three Things Trending. Some topics I’ve seen percolate this week - with my own 🔥 (or 🥶) takes: Toodaloo, TikTok? DTC brand MadRabbit appears to be preparing to pivot off TikTok if the US government decides to ban the app. They’re not the